For a few years now, the Swedish company IKEA has been designing limited collections of quirky plush toys to be sold across the world, with...
For a few years now, the Swedish company IKEA has been designing limited collections of quirky plush toys to be sold across the world, with part of the proceeds going to charity. But last year they decided to enlist their little customers to help with the task: ten lucky winners created doodles that were later turned into actual physical toys. As usual, $1 or €1 from each purchase went to UNICEF and the ’Save the Children’ Foundation to help raise funds for schools, supplies, and other educational endeavors.
We believe that projects like this really make the world a better place.
Source: http://brightside.me/
